Topic:
Early detection
Year:
2009
Languages:
English
Location:
Oceania » Australia and New Zealand » Australia
World Cancer Declaration Target:
Target 3 Reduce exposure to cancer risk factors
Target 6 Universal access to screening and early detection for cancer
Campaign title:
Cherry and Pea
Description of the campaign:
Early detection of breast cancer, before it has a chance to spread, is the most important factor determining a woman's survival and recovery from the disease. The Cherry and Pea campaign reminded and encouraged women aged 50-69 years to screen every two years, so breast cancers can be found in their early stage and appropriate medical treatment can be provided.
More information:
If audio visual, is the original sourced material suitable for broadcast on TV?:
Yes
Run Time:
0:30
Can the material be adapted locally?:
Contact the campaign owner
Contact: